Korea · Event Production
CIRE TRUDON Pop-Up Store Operation at Galleria Luxury Hall Seoul | TL Creative BTL Experiential Marketing
- Brand
- Country
- Korea
- Venue
- 서울특별시 강남구 압구정로 343, 갤러리아 명품관
- Year
- 2024
Case study of the official CIRE TRUDON pop-up store held at Galleria Luxury Hall in Gangnam, Seoul. TL Creative managed all on-site operations for this fragrance lifestyle experience project.
From January 3 to February 8, 2023, the official pop-up store of CIRE TRUDON, a heritage French scented candle brand, was held at Galleria Luxury Hall, 343 Apgujeong-ro, Gangnam-gu, Seoul.
The store operated from 10:30 AM to 8:00 PM on weekdays, with extended hours until 8:30 PM on Fridays and weekends.
Established in 1643, CIRE TRUDON is globally renowned for its artisanal luxury candles and home perfume products. Marking the brand’s first official offline event in Korea, this pop-up featured a contemporary interpretation of European sensibilities and showcased carefully curated objects.
TL Creative was responsible for on-site operation of the pop-up store. We provided customer support through multilingual promoters and sales professionals, managed the store and customer flow, and contributed to maintaining the brand’s image.
