Korea · Event Production
hince Seongsu Popup Store Event Management | Seoul Beauty Experience Event - TL Creative
- Brand
- hince
- Country
- Korea
- Year
- 2024
TL Creative managed the operation of hince’s ‘Blue Dive’ popup store in Seongsu, Seoul. Discover our seamless execution of this interactive beauty event.
From June 14 to June 23, 2024, makeup brand hince hosted a standalone popup store in Seongsu-dong, Seongdong-gu, Seoul, themed 'Blue Dive.' The space, inspired by the feeling of being underwater and interpreted through vibrant blue hues, marked the debut of hince's summer edition, capturing the brand's unique colors and mood.
The event took place at 7 Achasan-ro 11-gil, Seongdong-gu, Seoul, at Amore Seongsu, and operated daily from 11 AM to 9 PM.
TL Creative oversaw all aspects of event operations for the hince popup store, including visitor guidance, flow management, placement of specialized promoters at each experiential zone, and operation of multilingual promoters. We ensured smooth execution of various onsite programs, enabling guests to fully immerse themselves in the brand experience.
