Korea · Event Production
Acqua di Parma Pop-Up Store Event Operation at Lotte World Mall, Jamsil
- Brand
- 잠실
- Country
- Korea
- Year
- 2025
TL Creative managed the Acqua di Parma pop-up event at Lotte World Mall in Jamsil, where visitors enjoyed summer fragrances, activities, and interactive experiences.
From July 5 (Sat) to July 13 (Sun), 2025, the Acqua di Parma ‘La Terrazza Club’ pop-up store welcomed guests at Lotte World Mall, located at 300 Olympic-ro, Songpa-gu, Seoul. Opening hours were 10:30 AM to 8:00 PM on weekdays, and 10:30 AM to 8:30 PM on Fridays, Saturdays, and Sundays.
The pop-up was designed around the theme of 'enjoying the romance of summer,' offering a relaxed brand atmosphere and a space to explore the latest seasonal products. Visitors could sample three new summer fragrances and were introduced to the stories and unique characteristics of each scent.
Guests enjoyed complimentary ice cream while relaxing in the space, as well as participating in a photo zone and a stamp mission event. Those who completed the stamp mission received a fragrance sample of their choice.
TL Creative was responsible for the full operation of this pop-up event. Our team managed on-site staffing, visitor guidance, stamp mission instructions, photo zone, fragrance demonstrations, as well as overall flow and safety to ensure a smooth customer experience.
