Korea · Event Production
hince Dewy Ball Pop-up Store Event Management | Seoul Seongsu Beauty Experience
- Brand
- hince
- Country
- Korea
- Year
- 2025

Case study: TL Creative managed the hince Dewy Ball pop-up store in Seongsu, Seoul, providing smooth event operations and multilingual support for a global audience.
hince launched its new 'Dewy Ball' product with a pop-up store at 48-1 Yeonmujang-gil, Seongdong-gu, Seoul, from February 25 to May 8, 2025. The store was open daily from 11 AM to 9 PM.
To accommodate hince’s global fanbase, the pop-up was designed so visitors of various nationalities could participate with ease. On-site promoters proficient in Japanese, Chinese, and English were available to facilitate effective communication.
TL Creative was responsible for managing the event operations of the hince Dewy Ball pop-up, including queue management, event progress, and maintaining order to ensure smooth execution throughout the venue.





