ROUND LAB Clean Beauty Pop-up Event Production at Olive Young Trendpot Hongdae | TL Creative

Sensitive-skin skincare brand ROUND LAB operated a pop-up store at Olive Young Trendpot in Hongdae, Mapo-gu, Seoul.

The event ran for around three weeks, from Saturday, November 1 to Sunday, November 23, 2025, with daily hours from 12:00 to 21:00. The venue was Olive Young Trendpot, 1F JSJ Building, 37 Wausan-ro 21-gil, Mapo-gu, Seoul.

Centered on the theme of 'clean beauty,' the pop-up created a story-driven space that connected discovery, engagement, and purchase. Under the name “Dajeongryeok House,” guests entered with a recycled bottle ticket to experience a range of programs including media art, interactive games, upcycling exhibitions, and exclusive merchandise. ROUND LAB’s commitment to eco-friendly materials and sustainability was reflected throughout the space and content.

TL Creative oversaw the experiential event production, including visitor flow and on-site safety management.