Korea · Event Production
Dongdaemun Beauty Expo Event Production | Seoul Beauty Week Experiential Marketing Case
- Brand
- 동대문
- Country
- Korea
- Year
- 2024
Discover how TL Creative ensured smooth on-site experience at Seoul Beauty Week, held in Dongdaemun, through expert event production and management.
Date: October 1 (Tue) – October 3 (Thu), 2024
Location: Dongdaemun Design Plaza (DDP), 281 Eulji-ro, Jung-gu, Seoul
Operating hours: 10:00 AM to 6:00 PM
The 2024 Seoul Beauty Week Expo marked its third edition at Dongdaemun DDP, featuring 62 beauty brands that offered visitors a wide range of products and brand experiences, drawing significant attention from attendees.
On-site, the beauty brand Dinto held an event granting random product giveaways to those who followed their Instagram or added them on KakaoTalk. With large crowds gathering, efficient flow management and accident prevention became key priorities.
TL Creative supported the smooth operation of experiential events by deploying on-site promoters, contributing to visitor safety and orderly management at the venue.
